Blogging for business
Soon enough I will probably have to create a separate category for Ian Landsman’s posts. He manages to stay informative, on-target, and always interesting to read. Here’s his article on starting a one-person software company:
Blog early. Don’t start a blog the day your product launches. You need to be building interest in your blog and your product long before it launches otherwise you’ll be spending the first 6 months after your products out trying to build those connections. Don’t be scared that you have nothing to sell yet. It’s not about that. It’s about building relationships with the sneezers, it’s about building relationships with other bloggers in your market, it’s about learning how to effectively communicate with the market your trying to reach. If you have people contacting you about how to get your product then you know your on the right path. It’s going to pay off later.
February 15th, 2005 at 7:57 pm #Ian Landsman
Sweet! I’m glad you liked it. It takes a lot of time to write these, so seeing a nice post like this really helps keep up the motivation to do it. Now I have to get back to work