Scour luring power searchers with top results and gift cards

Back in 2007 HitWise published the findings that 1% of searchers conduct 13% of searches, and hence these power searchers became the coveted audience among the search startups. Most of them try to get to the 1% through some sort of rewards club. Live Search Club promises prizes in exchange for the searches conducted on Live.com.

Scour now combines Google, Yahoo! and Live results into a single interface, and pays out 1 point for searching, 2 points for rating a search result in a Digg-style manner, and 3 points for commenting on a search result, hinting at some attempt at social search. What do points get you? 25k points equal a $100 gift card, half of that is a $50 gift card, and 6,500 points equal a $25 gift card.

I was always happy to sell my Firefox searchbox to a highest bidder, and used to use Blingo, where I even won some movie tickets occasionally. Lately Blingo dropped Google search results, and substituted them with a combo of paid ads and organic results from Yahoo! and Live (bad idea because of paid links appearing in top 3 results for anything), so Scour looks like the next best thing to come after that. Currently 34,000ish rank on Alexa, but climbing quite fast.

Sign up through my referral, if you’re interested. The results pages seem to be clean, although navigating to the results page is always accompanied by a frame that has the ratings widget.

Posted Sunday, July 13th, 2008 under Money, Technology.

6 comments

  1. hey how to get money from scour, and the scour point gives only 500 point per day

  2. Hey Everyone!

    Just wanted to let you know that we’ve made our first payout to a Scour user. Hit the link below to read the full story!

    http://blog.scour.com/2008/08/05/and-the-first-scour-payout-goes-to/

    Alex
    Search Socially!
    Scour.com

  3. My original cashout request was sent to Scour back in middle to late August. I still have not gotten paid yet. They sent out an update email early September saying process of payment verification takes 2-4 weeks. Based on that email in early September, my 4 weeks is coming up shortly and no response yet. Total time has been around 5-6 weeks since my original cash out request. My searches are all valid and I’m listed as #2 right now on top results.

    I will keep you updated and hopefully will get paid or at least an email back on status of my cash out as I know they are busy.

  4. This is very sad. I am using scour instead of google, now… So far I have like 1190 points… working fast towards 6500 to get $25.00. I hope I get money soon. We will see.

  5. Scour seems like a cool website. It’s something like swagbucks but I think I like it better cuz you get a point every time you search :)

    The search results are also alot better! And I like that you can adjust it to show search results from whichever search engine you prefer.

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